Nulon: The Apex

As a much loved, yet relatively small Aussie engine oil brand, Nulon makes products for die-hard car fanatics.
Their most advanced oil ever, Apex+, needed to launch with a bang that would fire up the rev-heads and reposition Nulon for the future. So we had driving legend Matt Mingay race a custom-engineered drone to put it to the test.

P.S I didn’t let a $60K budget stand between me and directing a night-time car chase with a Russian arm and custom laser fitted to a drone.

Team

  • Creative

    Director

    Editor

    Stills

  • Creative

  • Writer

  • Producer

  • Director of Photography

  • VFX