Nulon: The Apex
As a much loved, yet relatively small Aussie engine oil brand, Nulon makes products for die-hard car fanatics.
Their most advanced oil ever, Apex+, needed to launch with a bang that would fire up the rev-heads and reposition Nulon for the future. So we had driving legend Matt Mingay race a custom-engineered drone to put it to the test.
P.S I didn’t let a $60K budget stand between me and directing a night-time car chase with a Russian arm and custom laser fitted to a drone.
Team
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Creative
Director
Editor
Stills
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Creative
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Writer
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Producer
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Director of Photography
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VFX